Auto Detailing at Morrow Collision Center

Steph Terry • October 14, 2022

Auto Detailing at Morrow Collision Center

If you own a vehicle, then it's important to keep it clean both inside and out. Not only does this help it look stunning, but it also protects passengers and the long-term value of your investment. That's why auto detailing is such an essential part of vehicle maintenance. Here are some of the most noteworthy benefits of auto detailing from our experience.

1. Exterior Protection

One of the most important benefits of auto detailing is exterior protection. From bird droppings to pollen, acid rain, and bug residue, your car is constantly exposed to the hazards of the outside world. Over time, this exposure can cause fading, rusting, and even long-term damage to critical components like paint, headlights, and windshields.

While you can certainly detail your own vehicle if you have the time, tools, and energy, many drivers simply don’t have those luxuries. Luckily, our auto detailing packages include a complete exterior hand wash, plus full interior vacuuming, window and door jamb cleaning, and a thorough wipe-down of all interior vinyl or leather. We also offer carpet shampooing, timed stain extraction, headlight buffing, and clay bar treatments, plus quick buffing, waxing, and polishing.

If you’re looking for even greater exterior protection for your vehicle, then ask us about a ceramic coating! There are many benefits of ceramic coatings, and our detail shops are proud to be accredited with Gtechniq. This industry-leading brand provides us with their best professional ceramic coating products available on the market today.

2. Improved Visibility and Safety

Another valuable benefit of auto detailing is improved visibility. A reputable detailer will gladly clean your windshield inside and out, as well as polish your headlamps, mirrors, and taillights. This will not only make your vehicle look amazing, but it will also help you see clearly when driving at night or in poor conditions.

Operating a filthy vehicle simply isn’t safe. Soiled mirrors, dim headlamps, and a grimy windshield all interfere with your ability to make out roads, lanes, pedestrians, and other drivers. Regular auto detailing will ensure you have sharpest view possible, helping you to avoid potential accidents down the road.

3. Increased Resale Value

One of the best reasons to keep your vehicle clean is to protect your investment. Just like any other piece of machinery, all vehicles are subject to wear and tear over time. However, regular cleaning and maintenance can help prolong the lifespan of its interior, exterior, and essential components.

This is especially true for the vehicle’s paint job. Bird droppings, tree sap, and bug splatters are all acidic enough to eat through clearcoats if left unattended. Plus, road grime often contains salt, runoff, and caustic compounds that can quickly rust any unprotected metal. By regularly washing and detailing your vehicle, you can protect any paint and exposed metal from long-term damage.

The truth is vehicles tend to depreciate in value as soon as they drive off the lot. If you plan to sell your car at some point, keeping it clean can help boost its resale value. A well-maintained vehicle will always fetch a higher price than a neglected one. So, if you want to get top dollar for your used car or truck, then make time for auto detailing.

Ask Us about Auto Detailing

Whether you're looking to protect your investment, improve your safety on the road, or increase your vehicle’s resale value, our detail shops are at your service. Our experienced technicians will work diligently to clean every nook and cranny of your vehicle so you can enjoy all the benefits of a detailed ride.

We even offer digital gift cards that can be easily sent via email or text to the car lovers in your life! Simply give us a call or stop by our shop at 83rd and Adams to get yours today. We encourage you to reach out with any questions, and visit us at either our north 22nd or north 83rd location in Lincoln, Nebraska.

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The Role of OEM vs. Aftermarket Parts in Collision Repair

August 14, 2025

After a collision, one of the most important decisions you’ll face is what kind of replacement parts should be used to repair your vehicle. This often comes down to a choice between OEM (Original Equipment Manufacturer) parts and aftermarket parts. While both options serve a similar purpose, they differ in quality, compatibility, and cost and the decision can have a lasting impact on your vehicle’s performance, safety, and value. At Morrow Collision Center, we’ve been restoring vehicles with precision and care for over 25 years. Based in Lincoln, NE, we help customers make informed decisions about their repairs and explain how the parts used can affect the outcome. In this blog, we’ll break down the difference between OEM and aftermarket parts and why it matters in the collision repair process. What Are OEM Parts? OEM parts are manufactured by the same company that built your vehicle. These parts are made to match the exact specifications of the original parts installed at the factory. OEM parts are designed for perfect fit, function, and compatibility with your vehicle’s make and model. What Are Aftermarket Parts? Aftermarket parts are made by third-party companies and are not produced by the vehicle’s original manufacturer. These parts are typically designed to be compatible with multiple makes and models, and they vary in quality depending on the brand. Key Differences Between OEM and Aftermarket Parts Let’s take a closer look at how these two options compare in the context of collision repair: 1. Fit and Compatibility OEM Parts: Guaranteed to fit your vehicle precisely, minimizing the risk of misalignment or installation issues. Aftermarket Parts: May not always fit as precisely, especially if they’re designed for multiple vehicle types. This can lead to additional labor time or the need for modifications. 2. Quality and Performance OEM Parts: Match the quality and materials of the original components, offering consistent performance and safety. Aftermarket Parts: Quality can vary by manufacturer, and some may perform just as well, while others may wear out faster or not meet the same safety standards. 3. Warranty and Insurance Coverage OEM Parts: Often come with a warranty from the manufacturer and are more likely to be covered by your vehicle’s original warranty. Aftermarket Parts: May have limited or no warranty and could potentially void certain aspects of your factory warranty. At Morrow Collision Center, we work closely with your insurance company to determine what type of parts are covered under your policy. 4. Cost Considerations OEM Parts: Typically, more expensive due to the manufacturer branding and guaranteed fit. (If OEM Parts are preferred for better fitment and performance, the customer may be responsible for the additional out-of-pocket cost.) Aftermarket Parts: Usually more affordable, which can help lower out-of-pocket costs, especially if insurance doesn’t cover OEM. So, Which Is Better? There’s no one-size-fits-all answer. The right choice depends on your vehicle’s age, your budget, insurance coverage, and personal preference. For newer or high-end vehicles, OEM parts may be worth the investment to maintain factory-level performance and value. For older cars or minor repairs, aftermarket parts may offer a cost-effective solution. At Morrow Collision Center, we walk you through your options and help you choose the parts that meet your needs, without sacrificing safety or quality. Why Trust Morrow Collision Center? Located in Lincoln, Nebraska, Morrow Collision Center is a family-owned and operated shop known for quality workmanship, transparency, and customer care. Whether we’re using OEM or high-quality aftermarket parts, our I-CAR certified technicians ensure your vehicle is repaired to pre-accident condition with precision and integrity. We offer: Expert collision repair for all makes and models Limited Lifetime Warranty Paintless dent repair and full body work Frame straightening and unibody repair Help navigating insurance claims Free estimates and status updates throughout the repair Get Back on the Road with Confidence Choosing between OEM and aftermarket parts can feel overwhelming, but with the right collision repair team on your side, it doesn’t have to be. At Morrow Collision Center, we explain your options clearly and stand behind every repair we perform. Contact us today!

Why Paintless Dent Repair (PDR) is a Game-Changer

July 17, 2025

Dents happen, from rogue shopping carts to hailstorms and minor parking mishaps. But did you know that many dents can be fixed without repainting? Paintless Dent Repair (PDR) offers an eco‑friendly, fast, and cost-effective alternative to traditional dent repair. In this guide, we’ll dive into what PDR is, how it works, and why choosing Morrow Collision Center is the right call for your vehicle. What Is Paintless Dent Repair? Paintless Dent Repair is a method of removing minor dents without the need for traditional body fillers or repainting. Using specialized tools, our technicians carefully massage dents from the back side of the panel, restoring it to its original shape and finish. This process preserves your vehicle’s factory paint and avoids the hassle of color matching. How PDR Works and When It’s Appropriate PDR typically works best on: Small to moderate-sized dents, including door dings, hail damage, and minor creases Areas where the paint remains intact Flat or gently curved panels (doors, fenders, hoods) Here’s the basic process we follow: Damage Assessment – Our team inspects the dent to confirm it’s a good PDR candidate. If the paint is cracked or panel creasing is severe, traditional repair may be recommended. Access Panel Creation – We carefully remove interior panels or trim to access the back of the dented area. Precision Dent Massaging – Using specialized rods and tools, we slowly massage the metal back into shape, monitoring finesse and detail as we go. Finishing Touches – After the dent is removed, any high spots are smoothed out, restoring the panel's factory finish with no paintwork needed. Benefits of Paintless Dent Repair Faster Turnaround Time PDR is often completed in just a few hours or less, compared to days with traditional methods. Perfect when time is of the essence. Cost‑Effective With no need for filler, sanding, or repainting, PDR is often much less expensive than body shop alternatives. Preserves Vehicle Value Maintaining your original factory paint helps prevent potential resale or insurance issues. Eco‑Friendly PDR avoids chemical paints and fillers, making it a greener choice for dent removal. Why Drivers Trust Morrow Collision Center for Dent Repair Choosing the right shop for dent repair isn’t just about price, it’s about peace of mind. At Morrow Collision Center, we’re known throughout Lincoln, NE and surrounding areas for providing fast, honest, and professional service. Here’s what sets us apart when it comes to paintless dent repair: Locally Owned & Customer-Focused We’re proud to be a local business with a reputation built on trust. Our customers return to us—and refer friends because we take the time to explain your options and deliver quality results every time. Honest Assessments Not every dent is right for PDR, and we’ll always be upfront if traditional repair is the better choice. You’ll never get a one-size-fits-all pitch from us. Quick Turnaround Times We know your time is valuable. That’s why we streamline scheduling and work efficiently to get you back on the road as soon as possible. Final Thoughts Paintless Dent Repair is an intelligent solution for minor dents: efficient, cost-effective, and environmentally friendly. Whether you’ve got a fresh ding or want to prepare for resale, PDR can save you time, money, and hassle. Ready to restore your ride? Contact Us to schedule a PDR appointment today!